Sales Development Representative

Sales

Entry Level

Entry Barrier

4/10

Brand Value

7/10

Switchability

7/10

Stress Level

High

Work Hours

45

Future Proof

8/10

Inside the Role

The Mission

Prospects for new leads, qualifies opportunities, sets up meetings for account executives, and builds the sales pipeline.

Commercial Value

"Companies hire SDRs to generate qualified pipeline, improve sales efficiency, and create opportunities for closing teams."

Key Responsibilities

  • • Prospect and research potential customers
  • • Make cold calls and send emails
  • • Qualify leads using BANT criteria
  • • Schedule meetings for account executives
  • • Update CRM with prospect information
  • • Achieve daily activity targets
  • • Learn product and industry knowledge

Performance Metrics (KPIs)

  • → Meetings Booked
  • → Pipeline Created
  • → Activity Metrics
  • → Conversion Rate

Suitability Fit

Perfect If

Are resilient and persistent
Want to start in sales
Enjoy talking to people

Avoid If

Dislike rejection
Cannot handle pressure
Want immediate closing

Hiring Giants

Salesforce HubSpot Freshworks Zoho Slack

Career Trajectory

Growth and compensation roadmap

Difficulty4/10

Entry • 0-2Y

SDR

Est. Compensation

₹4.5 - 5.9

Mid • 3-5Y

Senior SDR

Est. Compensation

₹6.0 - 7.8

Senior • 6-10Y

SDR Team Lead

Est. Compensation

₹8.0 - 10.4

Lead • 10+Y

SDR Manager

Est. Compensation

₹12.0 - 15.6